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Case Studies

Online Season’s Greetings Card

United Biscuits

3D, VR & MotioncreativeTech & Engineering
Sean PattersonZach Bishop

Core Project

Team

Brief

United Biscuits’ global communications team dropped by to ask us to concept, design and build their Season’s Greetings card.

We took this seasonal opportunity to ‘game-ify’ the experience, building a biscuit factory complete with elves, snow and even the Northern Lights to set the festive tone.

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Early test render
Our animators worked hard to create a host of characters modelled on traditional bavarian wooden toys.

Recipients were tasked with finding and replacing missing equipment from the factory’s ‘production line’. Once all missing pieces are moved to their correct place, the production line kicks into action, and the user gets to see their biscuits being made and loaded into a delivery truck.

Responsive design
The card was technically advanced in terms of functionality at same time as being fully responsive, degrading gracefully to work smoothly on both older browsers and mobiles / tablets.

Outcomes

A light-hearted end to the year.Services and Technologies Delivered:Concepting, UI design, 3D modelling, Copywriting, Animation, Sound design, Email template design, HTML5, Edge Animate, AWS configuration & Hosting, HTML email build, Analytics.

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